At WildWisp Apparel, we inspire optimism about the future by fostering a connection with nature and innovation. We encourage exploration, creativity, and a commitment to protecting our planet. Our eco-friendly fashion empowers individuals to embrace the outdoors and contribute to the conservation of the earth and wildlife.
Nature has a way of captivating our senses and refreshing our spirits. Whether it's the gentle rustling of leaves, the invigorating scent of pine trees, or the calming sound of a babbling brook, these experiences are what we aim to capture at WildWisp. Our clothing isn’t just fabric and thread; it’s an invitation to immerse yourself in the wonders of the natural world, every day.
Our journey began with a simple yet powerful idea – to inspire others and help them reconnect with nature. From that seed of an idea, WildWisp has grown into a vibrant community of dreamers, adventurers, and change-makers. We're the early risers chasing sunrises, the weekend wanderers exploring trails, and the city dwellers finding green spaces in urban jungles. We're you – seeking connection and a touch of wild in a too-tame world.
In the beginning, our founders, Jenni and Erin, feared a world increasingly disconnected from nature. With a burning desire to rekindle that connection, they embarked on a journey filled with challenges and discoveries. They faced numerous obstacles, from sourcing sustainable materials to designing patterns that reflect nature’s beauty. Each challenge was a step on their quest, bringing them closer to their goal. A pivotal moment came during a simple walk through a local park. They felt the calm and inspiration that even small natural spaces can provide. This experience renewed their determination to create apparel that captures the essence of such everyday moments. Through perseverance and creativity, WildWisp was born, turning obstacles into stepping stones.
Picture a tapestry of nature’s wonders woven into every garment. Imagine leaves that whisper secrets of the forest, rivers that carry stories of distant lands, and skies that stretch with endless possibilities. Our designs don’t just reflect nature – they celebrate its magic.
“In every walk with nature, one receives far more than he seeks.” – John Muir
At WildWisp, we are more than a clothing brand; we are a community bound by a shared love for nature and a commitment to its preservation. We invite you to join our story and find your own moments of magic in the natural world.
We're setting our sights on becoming a household name in sustainable fashion. We're creating a world where your closet is filled with comfortable, trendy, and earth-friendly pieces for every occasion - from city streets to mountain trails, and from casual daily wear to stylish night-out ensembles.
We're constantly innovating, pushing the boundaries of sustainable fashion. We collaborate with environmental artists, partner with conservation initiatives, and invest in groundbreaking eco-friendly technologies. Because we believe that looking good and doing good should be one and the same.
When you choose WildWisp, you're joining a movement. Every piece we create is thoughtfully designed with comfort, durability, style, and sustainability in mind.
We're a young brand (established in 2024) that's still growing and evolving. With each passing season, we're expanding our offerings and strengthening our commitments to you, to style, and to the planet.
What makes WildWisp unique? We're more than a fashion brand. We're a celebration of nature's beauty and resilience, translated into trendy, wearable art. Our philosophy is clear:
Jenni Norton’s journey began with a simple garden. Starting from a small garden in her front yard, her love of gardening quickly grew into a small farm with greenhouses, creating an oasis. Nature wasn’t just a hobby; it was her healer and her teacher. As a certified digital marketer with a business background, Jenni saw an opportunity to blend her skills with her love for the outdoors.
She struggled to find clothing that was stylish, sustainable, and affordable. So, she created WildWisp Apparel. Jenni manages marketing, web development, social media, graphic design, and innovation. She also dreams up new art and fashion.
In her free time, Jenni embraces the wild. She’s out mountain biking, kayaking, and gardening. She lives by the motto: "There's always a better way, and the only time you fail is when you don't try. So keep trying until you succeed."
Erin Norton’s love for nature started when she was a baby. She spent her childhood outdoors, captivated by nature’s beauty and wonders. Now a Pet Stylist, Erin has a special bond with animals and the environment.
She co-founded WildWisp Apparel with Jenni, driven by a desire to inspire others through art and sustainable fashion. Erin’s creative talents shine in her drawings, paintings, and writings for the brand.
Erin loves camping, hiking, and mountain biking. These activities connect her deeply with nature, a core part of her life. She also treasures time with friends and family, weaving these moments into her designs.
Here's how you can join the WildWisp movement:
Remember, every WildWisp purchase is a vote for a more sustainable, nature-connected world.
So, are you ready to wear the wild and make a difference?
Your adventure starts here!